Afterbuy is a modular and open all-in-one solution for online retailers to automate online sales processes. To date, the application has more than 120,000 registered retailers from over 40 sectors and has thus developed into a leading all-in-one solution for professional e-commerce. As a cloud solution, Afterbuy enables automated product listing, inventory management and complete sales processing with payment reconciliation, invoice printing, accounting and shipping interfaces (e.g. to DHL, Hermes or DPD) as well as customer communication and cross-selling. The solution offers efficient and centrally controlled sales processing for comprehensive (inter)national multi-channel retail with a direct connection to all market-leading online marketplaces. There are also interfaces to mobile apps and the company’s own online shop.