take-e-way can complete EPR registration for WEEE items and batteries in the EU for you – including as an authorised representative.

As a Kaufland Global Marketplace seller, you can benefit from our partnership with take-e-way and secure a 10% discount on the service fee for your EPR commitments!

take-e-way gives sellers a simple, straightforward way to implement their extended producer responsibility (EPR) under the requirements of the Electronic and Electrical Equipment Act (ElektroG), the Battery Act (BattG) and the Packaging Act (VerpackG) on an international level, in just a few steps.

The EPR obligations for a manufacturer are regulated via the following EU guidelines:

1. Electronics (WEEE) – 2012/19/EU

2. Batteries – 2006/66/EG

3. Packaging – 94/62/EG

Our partner take-e-way relieves you of the complicated process of registering for EPR numbers as stipulated by the Electronic and Electrical Equipment Act (WEEE/ElektroG) and the Battery Act (BattG) in your target sales countries, such as Germany, Slovakia and the Czech Republic. take-e-way’s service covers registration, takes on the role of authorised representative and all other further measures needed for you to sell in full legal compliance with Kaufland’s marketplaces.

Get a comprehensive service package with take-e-way:

  1. Analysis of your products and identification of the EPR categories in the relevant countries
  2. Identification of EPR waste streams and procurement of EPR registration numbers in the countries concerned
  3. Registration with the appropriate bodies and confirmation that every step of the registration is compliant with the regulations
  4. Monthly quantity notifications easily accessible via the take-e-way portal
  5. Status as an authorised representative, if necessary
  6. Service and advice for 35 countries and in local official languages, such as German, English, Chinese, Slovak, Czech, French, Italian, Spanish, Polish, and many more.

Take the pressure off your processes with take-e-way and make use of your special benefits as a Kaufland Global Marketplace seller!

Our partner, take-e-way, will make a personalised offer for you.

Note: Along with a complete solution for the ElektroG and BattG, our partner take-e-way also offers an international full-service solution for the Packaging Act (VerpackG). If you are interested in this service as well, simply mention it when requesting your offer from our partner take-e-way.

FAQ about the ElektroG and BattG (in cooperation with take-e-way)

Why do I have to prove to Kaufland Global Marketplace that I fulfil my obligations under the ElektroG?

The Electronic and Electrical Equipment Act was revised in 2021. One of the changes to the law affects operators of online marketplaces such as Kaufland.de: Starting in July 2023, online marketplaces are legally obligated to verify that their sellers meet the requirements of the Electronic and Electrical Equipment Act. This includes sellers who use the platform to send goods to and within Germany.

Likewise, operators of online marketplaces must ensure that no electronic or electrical equipment is being sold on the online marketplace by sellers without proof of registration (registration numbers). The marketplace operator will incur a large fine for any infringement.

Do I fall under the term “manufacturer” according to the ElektroG? And if I do, what are my obligations?

The general term “manufacturer” as defined by the ElektroG applies to operators – that is to say, sellers – who offer electronic and electrical appliances for sale.

Sellers are obligated to register with stiftung ear if the appliances they place on the market have not already been registered in advance by the domestic or foreign manufacturer or the authorised representative.

You are considered a manufacturer if you

  1. Manufacture products which are subject to EPR requirements in the country in question.
  2. Import products which are subject to EPR requirements into the country in question.
  3. Sell products which are subject to EPR requirements in the country in question and your head office is not in this country.

Example: If you sell electronic toys manufactured in China to end customers in Germany, you qualify as a manufacturer, which means you must be EPR-compliant in Germany.

Where can I find an overview of which electrical and electronic appliances are affected?

You can check at stiftung ear to see to what extent you qualify as a “manufacturer” and must register according to the ElektroG. You can find a list of the appliance categories in question here.

What are the rules for fulfilment?

With the revision of the ElektroG in 2022, new responsibilities and an inspection obligation for fulfilment service providers will also apply. If contracted sellers cannot provide their fulfilment service provider with the appropriate evidence (in the form of registration numbers), no warehousing, packaging, addressing or shipping of affected electrical or electronic equipment may take place.

Which rules apply for dropshipping?

In dropshipping, the goods are packed directly by the dropshipper and shipped to the end customer. The sellers themselves therefore have no physical contact with the product.

The division of responsibility between dropshipping sellers and suppliers under the ElektroG is regulated as follows:

  • Under the ElektroG, dropshipping sellers are already directly liable if the manufacturer or importer of the item (whether based in Germany, other EU countries or non-European countries) does not properly implement the obligations themselves.
  • In case of doubt, sellers are obliged to fulfil the registration obligations under the ElektroG themselves, because the law puts distributors of products from manufacturers/importers who are not properly registered on an equal footing with manufacturers.
What happens if I do not provide evidence of ElektroG compliance (registration numbers) on Kaufland.de after July 2023?

As of 1st July 2023, if a seller cannot provide Kaufland Global Marketplace with a valid registration number in accordance with the ElektroG, the seller cannot continue to sell the items affected by these laws on Kaufland.de. The corresponding offers will be hidden.

I want to sell batteries and/or items with batteries on Kaufland.de. What are my obligations as an online seller in terms of the BattG?

Starting in 2023, sellers, and all manufacturers as defined by the Battery Act, who sell portable, automotive and industrial batteries in these categories are obligated to provide proof of fulfilling their BattG registration and inspection obligations before bringing batteries into the market in Germany. At the moment, there is no implementation deadline legally defined by the BattG which requires marketplaces to verify this registration.

Providing BattG registration numbers on Kaufland.de is thus still optional for the time being.

Do sellers qualify as manufacturers according to the BattG?

Yes. The term “manufacturer” as according to the BattG – just like for the ElektroG – is a collective term that covers various groups subject to registration – including sellers.

As a seller, you are obliged to register if the portable, automotive and industrial batteries you place on the market have not been registered or have not been properly registered by the manufacturer or supplier. This means that according to the BattG, you are also considered a manufacturer. Please get in touch with your manufacturers and/or suppliers regarding this.

Refer to the stiftung ear to confirm to what extent you meet the “manufacturer” category according to the BattG and then register as necessary. You can find a list of the appliance categories affected here.

Disclaimer: This information was created in cooperation with take-e-way. It neither constitutes nor replaces legal advice. Please ensure that you are informed about your own responsibility and, if necessary, obtain legal advice regarding whether your offered products fall under the relevant categories and requirements. Our partner take-e-way is happy to help in this regard.