Radio Equipment Directive
The Radio Equipment Directive requires that electronic devices with radio functionality (also known as radio equipment) placed on the market in the European Union after 28th December 2024 (28th April 2026 for laptops) must meet new labelling requirements.
These requirements are intended to inform consumers whether the respective electrical device is supplied with a power supply unit and to provide details on charging and compatible chargers.
Please note: The requirements of the Radio Equipment Directive only apply to products placed on the market from 28th December 2024. Products which were already on the market before 28th December 2024 are not affected by the directive.
You can find more information on the directive here.
Product groups for which the new labelling rules apply:
- mobile phones
- tablets
- digital cameras for audio-visual use
- headphones
- headsets
- in-ear headphones
- portable video consoles
- portable speakers
- e-readers
- keyboards
- mice
- portable navigation systems
- earphones
- laptops (the requirements for laptops apply from 28th April 2026 for devices brought onto the market after 28th April 2026)
What details do I have to provide on the Kaufland marketplaces?
To fulfil the requirements of the directive, please have the following information on hand for every product affected which belongs to one of the product groups named above.
- Information on whether a charging cable is included in the unit as delivered
Depending on your answer, one of the following pictograms will be shown on the product details page (PDP) near the price information:

Yes (charging cable included)

No (charging cable not included)
- The minimum power in watts (XX) that the device requires for charging, as well as the maximum power (YY) that the device requires to reach its maximum charging speed.

- Information on whether or not the device supports the fast charging protocol
The corresponding pictogram will displayed alongside the answers you have specified on the product details page (PDP). If you have indicated that the device supports fast charging, the abbreviation “USB PD” (USB Power Delivery) will be shown.
- Year the model entered the market
- Type of charging cable
Possible answers: USB-A, USB-B, USB-C, micro USB, etc.
How do I enter the information?
For all your products, you can enter the product data information manually in the Seller Portal, via the Marketplace Seller API or via a CSV/XML file. You will find more information on this topic at Product Data – General.
— Seller Portal
Navigate to your Offers in the Seller Portal and click on the offer overview for the products in question. Enter your data in the “Product Data” tab.
Attribute | Description |
power_supply_included | Yes/No |

charging_power_min | Please enter units (watts) |
charging_power_max | Please enter units (watts) |

fast_charging | Yes/No |

model_release_date | Enter the year when the product was launched onto the market. |

charging_port_type | Possible answers: USB-A, USB-B, USB-C, micro USB, etc. |

— CSV/XML file
Attribute | Description |
power_supply_included | Yes/No |
charging_power_min | Please enter units (watts) |
charging_power_max | Please enter units (watts) |
fast_charging | Yes/No |
model_release_date | Enter the year when the product was brought onto the market. |
charging_port_type | Possible answers: USB-A, USB-B, USB-C, micro USB, etc. |

— Marketplace Seller API
Attribute | Description |
power_supply_included | Yes/No |
charging_power_min | Please enter units (watts) |
charging_power_max | Please enter units (watts) |
fast_charging | Yes/No |
model_release_date | Enter the year when the product was brought onto the market. |
charging_port_type | Possible answers: USB-A, USB-B, USB-C, micro USB, etc. |
{
"ean": [
"9521234567890"
],
"attributes": {
"model_release_date": [
"2025"
],
"power_supply_included": [
"Yes"
],
"charging_power_min": [
"10 W"
],
"charging_power_max": [
"50 W"
],
"fast_charging": [
"Yes"
],
"charging_port_type": [
"USB-C"
]
}
}