EU Battery Regulation

The EU Battery Regulation introduces new obligations for the distribution, labeling, and marketing of batteries and battery-operated products, which will come into effect in phases. Below you will find all the important information and next steps for your business on Kaufland Global Marketplace.

What are your existing obligations?

As of August 18, 2024, all products containing batteries must meet certain labeling requirements. These include:

• CE marking
• Operating instructions and safety information
• Producer identification with name, legal form, address, and, if applicable, brand and contact information
• For certain types of batteries (e.g., e-bikes, industrial batteries): Additional information on performance and durability, provided in the respective national language (also possible on packaging or in accompanying documents).

From August 18, 2025: Additional obligations for manufacturers and sellers

Starting August 18, 2025, the next central obligations of extended producer responsibility (EPR) will come into effect:

1. Self-certification on Kaufland Global Marketplace
2. Submission of battery registration numbers
3. Indication of battery recycling fees for affected products

1. Self-certification on Kaufland Global Marketplace*

*This also applies to sellers who currently do not sell batteries. This ensures that your compliance is continuously maintained even with future changes in your product range.

You will be asked in the Seller Portal to confirm with one click that you only offer batteries (including those contained in devices, light vehicles, or other vehicles) that meet all the requirements of extended producer responsibility according to EU regulations.

Where can I find the setting in the Seller Portal?

To perform self-certification, go to your shop settings in the Seller Portal and click on “Legal Texts.” There you will find the checkbox for compliance with the EU Battery Regulation.

2. Submission of battery registration numbers

For all countries where you market batteries, you must provide a valid battery registration number for each: Germany, Poland, France, Czech Republic, Slovakia, Austria, Italy. The numbers are specified per seller and will be stored in the EPR compliance area in the Seller Portal. It is not necessary to provide a number for each product or category.

Where do I enter the battery number?

Go to your shop settings in the Seller Portal and click on “EPR Compliance” and then on “+ Add Battery Number.” Here you can enter your battery numbers and indicate whether you are a manufacturer under the EU Battery Regulation. You can add multiple numbers simultaneously by clicking on “+ Add Battery Number.”

3. Indication of battery recycling fees for affected products

You must provide the battery recycling fee for all affected products so that it is displayed transparently and separately from the product price for the end customer. The information can be entered manually in the Seller Portal, via API, or through CSV/XML import.

1. Manual Entry:

• Go to your offers in the Seller Portal and click on the offer for which you want to enter the fee.
• In the “Offer” tab, enter the corresponding value in euros in the “Battery Recycling Fee” field.

2. via API:

If you list your offers via the Marketplace Seller API, you can transfer the “battery_participation” field as part of your offer data via API. For more information, please refer to the Marketplace Seller API documentation.

3. Entry through CSV/XML import

You can also provide the information for the battery recycling fee through file upload.

CSV File:

• Inventory Feed File: If you use an Inventory Feed file, enter the corresponding data in the “battery_participation” field. The order in which the field appears in the file is irrelevant.
• Inventory Command File: If you use an Inventory Command file, place the “battery_participation” field in column “Q,” as there are no headers. Otherwise, it cannot be read by the system.

XML File:

• When using an XML file, there are no specific requirements for transmitting the information regarding the battery recycling fee.

Who is considered a manufacturer?

Manufacturers under the regulation are companies that sell batteries or products with batteries:

• under their own name/brand in an EU country,
• commercially import them for the first time from abroad or another EU state into the country,
• or deliver directly to end customers via distance selling.

Foreign companies must appoint a representative based in the respective country to handle registration. Check the requirements in your target countries in a timely manner, as the procedures are currently still adapting to the new regulation.

Which batteries are affected?

The EU Battery Regulation replaces the previous battery categories with five new categories to enable better traceability and regulation.

Old Category	New Category (from August 18, 2025)	Description / Examples
Device batteries	Device batteries	Small, encapsulated batteries (≤5 kg), e.g., AA/AAA, remote controls, children’s toys, watches
		Standard batteries, rechargeable/non-rechargeable, e.g., AA, AAA, C, D, 9V, button cells
Industrial batteries	Batteries for light vehicles or LV-batteries	Batteries for e-bikes, e-scooters, hoverboards (≤25 kg)
	Industrial batteries	For industry, large machines, emergency power systems, forklifts
	Electric vehicle batteries	Batteries for electric vehicles
Vehicle batteries	Starter batteries	Starter batteries in cars, trucks, motorcycles, traction batteries for electric vehicles

Ongoing obligations

• Regular reporting of the quantities of batteries placed on the market per country
• Payment of respective environmental fees to authorities or Producer Responsibility Organizations (PROs)
• Observe country-specific differences in reporting and documentation obligations

Consequences of non-compliance

Violations may result in fines, sales bans, or the removal of offers, depending on the country.

More information

• Complete regulation:
  European Commission – EU Battery Regulation
• For Germany:
  Stiftung EAR – fit-for-battvo

Support from take-e-way

We recommend that you seek professional advice from our partner Take-e-way if you have any uncertainties.