Category: Kaufland-Marktplätze
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Review: The e-Commerce Day 2025
On 11th April 2025, the 13th e-Commerce Day took place at our exclusive hometown venue – the RheinEnergieSTADION. Some 2,000 participants from the e-commerce industry experienced an inspiring day full of networking and knowledge exchange. Featuring exciting talks from renowned speakers such as Philipp Lahm, Jonas Deichmann, Martin Groß-Albenhausen from the BEVH, Claudia Studtmann from Meta and…
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Your 2025 SPA strategy: Sell successfully with Sponsored Product Ads
Do you want to increase your sales figures and turnover on the Kaufland Marketplaces? Are you already a Kaufland Global Marketplace seller? Then this SPA Strategy Guide is important for you. For sellers who are active on the Kaufland marketplaces, Sponsored Product Ads (SPA) offer an excellent opportunity to advertise your products effectively and thus to increase sales. With the…