Category: Expand Internationally
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Small cart value, high volume – IK-Handelsgruppe’s strategy generates impressive sales on the Kaufland marketplaces
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Claudia BauchNo other online seller understands better than the IK-Handelsgruppe how to adapt its business model to the fast-paced world of online selling. “Anyone who wants to be successful in e-commerce in the long term must keep a constant eye on the market, trends and the needs of potential customers”, says Stefano Firenzi. He and his…
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Growth strategies for 2026: Sustainable expansion without massive resource consumption
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Helene HalbekannRising costs and saturated markets call for new strategies. By 2026, growth in online selling will no longer be a question of team size, but of smart networking. At a time when markets are fluctuating faster than ever before, sheer numbers no longer provide the decisive competitive advantage. The goal for modern, successful sellers is…
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Wide reach for a diverse range: How Yourgames is delighting European customers on the Kaufland marketplaces with 110,000 products
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Claudia BauchYourgames was one of the first Czech sellers to launch on the German marketplace with Kaufland Global Marketplace in 2023. Kryštof Čeporan, Marketplace Manager at Yourgames, wanted to take advantage of a lucrative opportunity with this strategic decision: “We saw Kaufland Global Marketplace as an opportunity to tap into new target groups and expand our…
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International sales of new and refurbished electronic products
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Partner Management KauflandNesatec relies on a comprehensive multi-channel strategy to sell a broad portfolio of electronic products. Since 2020, Kaufland Global Marketplace’s international marketplaces have played a special role for the company by offering products such as tablets, smartwatches and smartphones. “Kaufland Global Marketplace offers us the ideal sales environment for reaching a large international target group…
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A 970 percent increase in sales with the Performance Coach
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Claudia BauchSince 2023, TB Furniture has been selling on the Kaufland marketplaces, delighting customers in the living room & furniture category with its wide range of products. As part of the EuroComfort Group, the company specialises in the manufacture and sale of mattresses, blankets, pillows and sofa furniture. Source: TB Furniture The decision to start with…
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EMOS’s path to European customers
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Claudia BauchA success story with Kaufland Global Marketplace Founded in the Czech Republic in 1991, EMOS started as a small family-run electronics business. While it initially specialised in B2B business, over the last decades EMOS has grown into major international supplier of electronic goods. Over the last decade, the company has entered the B2C segment and…
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Selling internationally with Kaufland Global Marketplace
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Maximilian GeorgSchuhhaus Hittcher taps into the limitless cross-border potential of the Kaufland marketplaces Source: Schuhhaus Hittcher Whether you’re looking for Gabor, Ecco or Skechers – Schuhhaus Max Hittcher delights its customers on seven Kaufland marketplaces with its wide range of products. The family-run retail company has been selling shoes since 1934. Originally a local company, the…