Category: Advertising by Kaufland
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+8,000% sales increase: How Dreame achieved impressive growth with a strategic full-funnel omnichannel campaign on the Kaufland marketplace
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As one of the world’s leading companies in the field of smart home technology, Dreame specialises in high-performance and innovative home appliances. The company’s portfolio ranges from premium robotic vacuum cleaners with market-leading navigation to robotic lawnmowers – a broad product range that makes everyday life easier through technological innovation and which the company has…
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Nearly 300% increase in sales thanks to prominent media placements: A dazzling Black Week performance for Kärcher at Kaufland.de
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The high shopping season is the most important time of the year for many online sellers – and at the same time one of the most challenging. In the midst of intense competition during Black Week and the two-week warm-up phase that preceded it, Kärcher, the world’s leading supplier of cleaning technology, has proven how…
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136% year-on-year increase in turnover: Cross-border business drives growth for Lehmann
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Highlights of the partnership between Lehmann and Kaufland Global Marketplace: Having been in business for 16 years, the Polish company Lehmann HG Sp. z o.o. (formerly KT 24) has grown from a local supplier into a major European player in the home and garden sector. The key driver of growth here is cross-border e-commerce. Source:…
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Growth strategies for 2026: Sustainable expansion without massive resource consumption
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Rising costs and saturated markets call for new strategies. By 2026, growth in online selling will no longer be a question of team size, but of smart networking. At a time when markets are fluctuating faster than ever before, sheer numbers no longer provide the decisive competitive advantage. The goal for modern, successful sellers is…
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Success Story: Sponsored Product Ads and vouchers
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How Clic-Trade generates nearly 30% of its sales using the marketing opportunities available with Kaufland Global Marketplace A range of marketing options are available for sellers on the Kaufland marketplaces. Clic-Trade, a successful business from Cologne, knows how to optimise these chances of prominent product placement and attractive offer design to ensure success for their…
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Your 2025 SPA strategy: Sell successfully with Sponsored Product Ads
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Do you want to increase your sales figures and turnover on the Kaufland Marketplaces? Are you already a Kaufland Global Marketplace seller? Then this SPA Strategy Guide is important for you. For sellers who are active on the Kaufland marketplaces, Sponsored Product Ads (SPA) offer an excellent opportunity to advertise your products effectively and thus to increase sales. With the…
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Sponsored Brand Ads – New for manufacturers and brands
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Kaufland Global Marketplace has introduced a new onsite marketing feature, developed specifically for brands and brand owners – Sponsored Brand Ads (SBA). SBAs allow manufacturers and sellers to increase the visibility of their brands on the Kaufland marketplaces and thereby draw the customers’ attention to their brand in a targeted manner – until September even…